Clairol Professional 12A High Lift Cool Blonde Permanent Hair Colour

Clairol Soy4Plex 12A High Lift Cool Blonde Permanent Hair Colour

Clairol Professional Permanent Liquid Hair Color offers 100% gray coverage with SOY4PLEX for more deep conditioning than the leading professional cream.

SOY4PLEX leaves hair deeply conditioned, with more reflective shine, multi-dimensional color and long-lasting results. Featuring a unified numbering system, Clairol Professional Permanent Liquid Hair Color combined Miss Clairol and Torrids to offer a variety of inter-mixable shades in 4 tonal families: Neutral, Ash, Gold and Red.

Key Benefits:

84% more conditioning than leading brands, 61% more shine, 100% gray coverage, long lasting, multi-dimensional, and same shade results with additional conditioning benefit of SOY4PLEX Technology creating healthy colored hair.

1. Deep Conditioning: Soy4plex conditions inside and out.
2. Long-Lasting Color: Soy4plex color molecules penetrate the cortex of the hair while smoothing out the outer layer of the hair helping to seal in color.
3. Reflective Shine: A deep conditioned outer layer of the hair forms a highly reflective surface for a healthy shine.
4. Multidimensional Results: Deeply conditioned hair reflects light to create a multi-dimensional natural look.

Why you should use this colour:

• SOY4PLEX Technology: Deep Conditioning, Reflective Shine, Multi-dimensional Shades, and Long-lasting Results
• Liquid permanent hair color with up to 100% gray coverage
• Easy application with bottle, or bowl and brush
• Easily saturates all hair textures
• Simple 1:1 mixing ratio
• Permanent hair color
• Deep conditioning

Direction of use: 

Mixing: Mix 2 oz. of Clairol Professional Permanent Liquid Hair Color with 2 oz. of Clairol Professional Developer.

For High-Lift Blonde Shades: mix 2 oz. of Clairol Professional Permanent Liquid with 4 oz. 40 Volume Clairol Professional Developer.